Posts from May 2014

1 Item

Customer Segments & Value Proposition: What comes first?

by Jochen Kressin
shutterstock_35915812_where_to_start

Working with the BM Canvas I love the business model canvas. I really do. For me it is an ideal tool to work on and fine-tune your business model, and it works great in workshops with customers too. At the end of such a workshop my client has a better, deeper understanding of her business, knows […]